‘…Ezinelle, which contains the hormone levonorgestrel and prevents pregnancy by delaying the ovaries from releasing an egg, will be sold for £13.49 – significantly less than the £25 to £30 chemists charge for pills sold under other names
…The decision by Superdrug to stock a generic emergency contraceptive has been welcomed by reproductive rights campaigners but criticised by conservative groups who say the cut-price drug could put vulnerable young women….
…has campaigned against the high price of the morning after pill, pointing out it costs more in the UK than in most other European countries such as France, where it costs around €7 (£6), and Portugal, where it is around €12.50 (£11).
…Among women aged between 16 and 45, 29 per cent had had unprotected sex at least once in the last year, according to a 2014 study into use and attitudes towards emergency contraception, published in the European Journal of Contraception and Reproductive Health Care.
Of those, around two thirds said they had not taken emergency contraception following unprotected sex.
The most common reasons given for this were that they did not think they were at risk of pregnancy, misconceptions about emergency contraception, or not knowing where to find it.
In the UK, 11 per cent of women said they had not used emergency contraception because they were “embarrassed to ask for it,” compared to six per cent in all countries and just two per cent in Spain.’